Martlets

BRAND EVOLUTION

Martlets is a charity providing essential care to people affected by terminal illness in Brighton and Hove, and surrounding areas.

They were facing increasing competition from local charities and needed something that would help their community fundraising standout, in the post-COVID world.

Working within the framework of their existing brand guidelines, I created an iconic and playful Brighton Rocks style concept, launching the theme ‘Martlets Rocks’ and creating a host of materials and brand assets that catch the eye and raise a smile – as well as vital funds.